Cruz Calvo: "Antioxidants Are The New Black"
"Antioxidants are the new black", says Cruz Calvo from her avant-gardist cosmetic shop The Beauty
Cube. "Dermatologists say that UV radiation causes 70% of the skin aging". According to recent
studies, broad spectrum sunscreens (those that protect from UVA + UVB rays) protect aproximately
from the 55% of the free radicals induced by the UV radiation. "A sunscreen is not enough -she
explains-. You need to inhibit oxidation with an antioxidant (Vitamins C & E, minerals such as
Selenium, enzymes or phytochemicals). It has been demostrated that, used before aplying the sun-
screen, antioxidants complement the sunscreen action providing an almost complete protection".
A collaboration that works. We can sunbathe (and synthetize Vitamin D) much more relaxed.
BEAUTY CUBE, Spain